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Farmers’ Market on Wheels

December 3, 2012

The San Antonio Food Bank is fighting hunger one mile at a time with the roll out of a new Kraft Mobile Pantry truck. Donated by Kraft Foods Foundation, now Mondelēz International Foundation, this truck is a part of the first-of-its kind minority outreach mobile pantry program, created to reach those hit hardest with food insecurity—African American and Latino populations.  This refrigerated vehicle will bring a “farmers’-market-on-wheels” to underserved communities, not only delivering fresh fruit, vegetables and other nutritious staples.

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“In Southwest Texas, 15.6% of our neighbors face food insecurity. We’re seeing more residents reaching out for food assistance than ever before,” said Eric Cooper, President and CEO, San Antonio Food Bank. “The Kraft Mobile Pantry could not come at a better time to help us increase the number of clients and areas we are able to reach.”

The truck hit the roads for the first time on November 13, at Kingsborough Middle School. Here, the San Antonio Food Bank was able to feed an estimated 200 families, providing them with more options for good nutrition and balanced meals. As a long-time supporter of the San Antonio Food Bank, H-E-B pledged to help fill the truck with donated goods and Kraft donated $10,000 to stock the truck and get the program off to a great start.

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This new addition to the San Antonio Food Bank will bring more than 2.7 million pounds of good nutrition to the area’s hungry residents each year, at a time when the need has never been greater.

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